Showing posts with label promotion. Show all posts
Showing posts with label promotion. Show all posts

Soulfood Serbia

An interesting new promotional video, shot for the National Tourism Organisation of Serbia. It's main theme - the rich and very diverse culinary traditions in the country. It has generated a lot of buzz domestically, but most of it come from the portrayal of different regions, a peoples oppinions about what was overexposed, and what didn't get enough attention.

Personally, I think it a step in the right direction, expecially after seeing our previous horendes attmpts at making something even resembeling a cool tourist promo.
Is it mind-blowing? No, my main complaint is that the visual style is trying to compensate a relativly unoriginal idea. But, on the other hand, the video was shot so it looks really smooth and easy.

Check it out for yourself: